Posted: July 11th, 2022

Research and select a luxury brand global, omni-channel retailer of your choice. Why you chose this retailer, and assess whether the retailer’s operations are aligned with the theoretical Luxury Brand Management (LBM) model.

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Research and select a luxury brand global, omni-channel retailer of your choice. Why you chose this retailer, and assess whether the retailer’s operations are aligned with the theoretical Luxury Brand Management (LBM) model. Based on your research, is the retailer prepared for the “Industry 4.0 digital revolution”?

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