Posted: June 24th, 2022

Business & Corporate Strategy – Amazon.com, Inc.

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Milestone 4: Business & Corporate Strategy – Amazon.com, Inc.
Due 6/27 11:59 PM
For milestone 4, for the company you have
chosen, conduct a business and corporate strategy analysis by answering the
following discussion prompts.
Identify where the main business of the company is in the
industry life cycle. Explain your rationale. (5 points)
Identify the type of customer that best fits the company in
the industry life cycle. Do you find this customer target the best option
for the company? If so, explain your rationale. If not, which type of
customers should the company target? (5 points)
Along the industry value chain, what stage(s) does the
company operate? In other words, identify the stages that are vertically
integrated and outsourced. (5 points)
What are the transaction costs (external transaction costs)
and administrative costs (internal transaction costs) of the company? (10
points)
Identify the industries the company operates in. In other
words, how diversified is the company? (5 points)
Identify the current issues (risk factors) the company is
facing and how it is responding according to the company website and/or
annual report. (15 points)
In terms of business strategy and corporate strategy of the
company, indicate whether you consider anything should be done
differently. Explain your rationale. (5 points)
Requirements
Submission must be in Microsoft Word format.
There is no word limit. The assignment is graded on
thoroughness.
Make sure to connect your response to the learnings of the
week.
Make sure to cite all source materials. You must ensure the
link is accessible (not broken, not behind a paywall).
Use the numbers to answer the questions, but leave out the
questions.
Do not plagiarize. All sentences should be paraphrased. Only
use quotes if absolutely necessary.
SafeAssign scores will be available after submission. Please
make sure to check the assignment if the SafeAssign score is above 25%.
Any assignment above 25% will be checked.
You have a total of five attempts available to submit the
assignment. The last submission will be graded.
Grading Rubric
Linkages made between example and this week’s learning.
Deductions from assigned points to each question
File format: Microsoft Word
Incorrect file format: -5 points
Source material link(s).
Not included: -5 points
Late assignments.
Deductions will be made according to how late the assignment
is.
Plagiarism will result in zero points.

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