Posted: March 10th, 2023

Business-level and corporate-level strategies are crucial for businesses to achi

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Business-level and corporate-level strategies are crucial for businesses to achieve success. Business-level strategy is a company’s plan of action to achieve strategic objectives at the operational level. It involves pricing, product features, distribution channels, and individual product or service marketing decisions. Corporate-level strategy is a company’s plan of action to achieve strategic objectives at the corporate level. It includes decisions about diversification, mergers and acquisitions, and business partnerships.
A thorough understanding of the distinctions and linkages between business-level and corporate-level strategies is vital for a company to be successful. The business-level strategy focuses on individual products and services, while the corporate-level approach provides direction and guidance for the overall business. These strategies are closely related and should be developed in conjunction. For example, a corporate-level diversification strategy can be broken down into a business-level approach of offering high-end luxury products at a competitive price.
The relationship between business-level and corporate-level strategies is demonstrated in the example of Apple Inc. The company has a corporate-level approach to producing revolutionary goods with modern technology (Bouabdallah and El-Gazzar,2020). This is broken down into business-level strategies, such as creating products with high-end design, offering a wide range of devices and services, and providing an intuitive user experience. These business-level strategies are implemented to achieve the company’s corporate-level objectives.
The distinction and connection between business and corporate-level strategies are essential for any business to succeed. Companies should understand the differences and relationships between these strategies to create effective and successful strategies. Business-level strategies provide the direction for individual products or services, while corporate-level strategies provide the overall direction for the company. Developing these strategies in conjunction is the key to achieving success.
Requirements Analysis identifies customer needs and expectations. It is in this stage that business professionals must create a well defined model of the system or application. Requirements describe system properties or attributes. In other words, answer the question, what is the application expected to do? Requirements analysis is critical to understand the complexity of the system requirements. While it may be a single application, there are concurrent expectations necessary that business analysis must identify organizationally both internally and externally.
Would you do this in both situations? How would they differ, if at all?

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