Posted: September 23rd, 2022

Hint: look at developments that are occurring outside the company that might affect your brand.

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Adress the follwoing using multiple different sources and information online about Mercedes Benz. Should be in regular essay format but with convincing language like a marketing plan/proposition.
What major demographic trends (such as population age mix, growth of ethnic markets, or
household patterns) will pose opportunities or threats for Mercedes? Hint: Look at
developments that are occurring outside the company that might affect your brand.
2. What actions has Mercedes been taking in response to these developments and trends?

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