Posted: September 26th, 2022

How successful has LL Bean been?

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A case analysis of L.L.Bean, it should be more than 5 pages, you can offer whatever price you wantand I will add tips for this one. Firstly, read the case, Secondly, finish the case analysis worksheet, and read the following two articles that will help you to write this analysis which is the Predicting Your Competitor’s Reaction and The Right game- Using Game Theory to Shape Strategy.
For the analysis, you need to identify the type of the case (for this L.L.Bean case is a evaluation case for sure) and explain the reason for that.
Complete a SWOT and attach it as an appendix to your case analysis
1. How successful has LL Bean been?
2. What are the reasons for LL Bean’s success (or failure)?
3. What is happening to the business, both positively and negatively?
4. How would you respond to the questions Mr. Gorman poses at the end of the case?
5. Which (if any) new avenues for growth should LL Bean pursue?
A) Content – did you understand the main theme of the case and analyze it accordingly? Or did you just repeat case facts? B) Simply repeating case facts does not sufficiently qualify as ‘analysis’ C) Weekly questions – did you address them (and not explicitly)? (For cases without questions near the end of the semester: did you figure out what the key issues were and then address them?) D) Identification of type of case E) Correctly done SWOT (that is also usefully referenced in the analysis) F) As we go through the weeks and more instructions are added, did you do that part as well? (These new additions to the toolbox each week will be cumulative and the expectation will be that you will use ALL of them for ALL successive weeks) G) Format – is it easy to read, does it flow and make sense, is it professional (not directly answering the Qs like a Q&A), is it an appropriate length (If you are repeating yourself, that’s too long and if you are not explaining your analysis adequately, it is too short. A good ‘length’ is not a fixed number of words or pages, but rather something that reflects a good explanation (Note: the course outline says 5 pages, use this as an example! It can be more or less) H) Quantitative analysis – any numeric evidence (for applicable cases)? Does it help their analysis? Is it correctly done? I) Qualitative analysis – any qualitative evidence (for applicable cases)? Does it help your analysis? Is it correctly done? J) Choice of frameworks and proper use of them. (Indiscriminately using frameworks that are not used in your analysis will not help) K) Thoroughness L) Recommendations/conclusions – makes sense with your analysis (relates back to your key points of analysis), gives concrete advice (maybe some options), bonus points for long-term vs short term implications

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