Posted: February 18th, 2022
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Phase 1: Strategy Formulation Draft
Instructions
Prepare a draft document for review by your professor that includes the following:
an analysis of current vision/mission and proposal for updated vision/mission,
external Factor Evaluation Matrix and Porter’s 5-Forces Analysis,
Internal Factor Evaluation Matrix,
SWOT Matrix,
CG Matrix, and
Strategic direction choice and rationalization: choose one (or two) of the strategic directions as defined in Chapter 5 that you feel will be best for your organization to pursue in the coming 3 years, and develop a rationalization for this choice. Ensure that the choice is driven by the matrices developed above.
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