Posted: March 27th, 2023
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This assignment is an individual assignment.
For this individual coursework, you are required to use the data allocated to you by your lecturer which is a set of time-series data.
You are required to:
• Experiment with two (Multiplicative and Additive) forecasting models and decide on the most appropriate time series model for your data. Use your model to forecast the four quarterly figures for the year following the end of your data. Compare your forecasts with the actual figures for that year, which you will have been given.
• Investigate and critically discuss how text mining can be used in business analytics and add value to businesses. Please find an academic publication which was published in the last 5 years in the Business Analytics concept. Upload it to Voyant text mining software. Please state at least three findings from your document.
• Write a well-structured report of your findings
The marking scheme is as follows: Marks
Introduction to the time series data and present it in appropriate charts or graphs 10
Time series analysis and forecasting with appropriate explanation and interpretation 40
Critically discuss the use of text mining in business analytics (explain what they are & what value they can add to business) and your findings of the academic publication that you have uploaded to the Voyant software 40
Report Structure, Presentation, Use of Resources 10
This work is 2250 words and I am also provided with the dataset and data allocation. I think it’s also important to note that I am from uk and I use APA 7th edition referencing
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