Posted: October 18th, 2022

Write an essay with examples on raising barriers to entrants, establishing high switching costs, creating a new product or service, and establishing alliances.

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Submit a WORD document and include a Title Page.
Prepare a three-page (APA format) essay that includes an example of each of the following strategic moves: raising barriers to entrants (Hint: intellectual property), establishing high switching costs, creating a new product or service (Hint: the web), and establishing alliances. The examples do not necessarily have to involve IT.
Do not use examples already presented in the text. You may use examples from actual events or your own suggestions, but the examples must be practical.
The Title or Reference page is not part of the 3-page written assignment.

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